Patients research for weeks before they book. Be what they find.
A six-month content project for clinics, hospitals, diagnostic centres and wellness brands. Three months of building, three months of support, one fixed price. No retainers, no reels, no surprises.
You can’t advertise like a shop. You can publish like an expert.
NMC norms limit what a doctor can say in an ad. They don’t limit what a doctor can explain. Every patient in your city is Googling their condition, the treatment, the cost and the risks before they call anyone.
Right now, the answers they find come from Practo, a Delhi hospital chain, or a competitor who happened to write a page. Your expertise is sitting in your head and your OPD, and nowhere online.
We put it online. Properly written, medically reviewed by you, built to rank, and built to turn a reader into an appointment call.
Six months. One engagement. Two clear halves.
We work as a project, not a subscription. You know the scope, the timeline and the price on day one, and you own everything we make.
Build
We research, write and publish the content foundation your practice should have had years ago.
Fit call and audit. We map every condition, treatment and question your patients search for, check who ranks today, and fix your Google Business Profile. You approve the content plan before a word is written.
Service and treatment pages go live, each one answering cost, process, recovery and “is it safe for me”. First batch of articles published. Your doctors review every piece for accuracy.
Remaining articles and location pages published. Review-collection system set up at reception and on WhatsApp. Tracking in place for calls, direction requests and form fills.
Support
Rankings take time to settle. We stay on to watch, adjust and hand over.
First ranking report. Pages that are close to page one get strengthened; pages that need more depth get a second pass.
Refresh and internal linking. Four additional articles based on what’s actually driving calls. Review responses templated for your front desk.
Handover. A 12-month content calendar, a writing guide in your voice, and a walkthrough with whoever will own it next. Final results report against the month-1 baseline.
Everything a patient needs to choose you, written once, working for years.
Articles
Condition, treatment and cost guides in plain language, reviewed by your doctors, built for the exact searches your city makes.
Service & location pages
One page per treatment and per branch, each with cost ranges, FAQs, a map and a WhatsApp booking button.
Review system
A script and a flow your reception actually follows, so every discharged patient is asked, and reviews mention the treatment.
Google Business Profile rebuild
Services, photos, Q&A, posts and categories fixed so Maps shows you the way a patient needs to see you.
Results reports
Months 4, 5 and 6: rankings, calls, direction requests and form fills against your month-1 baseline. Numbers, not vibes.
Handover kit
A year’s content calendar and a writing guide in your voice, so the work continues after we leave, with or without us.
One price. Fixed on day one.
Every project includes the full six months. The tiers differ in how much we write and how many locations we cover. Chains are scoped and priced individually.
Single specialty
- 24 articles
- 6 service pages, 1 location page
- Google Business Profile rebuild
- Review system
- 3 months support & 3 reports
- Handover kit
Multi-specialty
- 48 articles
- 9 service pages, 2 location pages
- Google Business Profile rebuild, both branches
- Review system
- 3 months support & 3 reports
- Handover kit + team training session
Chain
- Custom article count, scoped to your departments and branches
- Service and location pages for every branch
- Google Business Profile rebuild, all branches
- Review system
- 3 months support & 3 reports
- Handover kit + team training + 12-month calendar
- Custom pricing, based on requirements
Paid in three parts: 40% to start, 40% at the end of month 3, 20% at handover. You own every page, article and asset from the day it’s published. No lock-in after month 6; if you want a second project, we scope it fresh.
We’re deliberately narrow.
Most agencies will say yes to anything. We’d rather be very good at one thing for one kind of client. If you need what’s on the right, we’ll happily point you to someone who does it well.
- We don’t doReels, video shoots or influencer campaigns. Writing is our craft; we’re not pretending otherwise.
- We don’t doMonthly retainers. A project has a beginning, a middle and an end. That keeps us honest and keeps your cost fixed.
- We don’t doPaid ads management. We’ll tell you where ads would help, and hand you off to someone who runs them.
- We don’t doRestaurants, real estate, retail or events. Different buyers, different playbook, not ours.
Before you call
Is this allowed under NMC advertising rules?
Educational content about conditions and treatments, written without claims of superiority or guaranteed outcomes, is the format the norms point towards. Every piece is reviewed by your doctor before it goes live, and we avoid testimonial-style claims. We’ll walk you through the guardrails on the fit call.
How much of my time does this take?
About two hours in month one for the audit conversation, then roughly 30 minutes a week for a doctor to review drafts. We write; you check accuracy. That’s the whole ask.
When will we see results?
Google Business Profile improvements show within two to four weeks. New pages usually start ranking in months three to five, which is exactly why support runs through month six. We report against a baseline, so you’ll see the trend, not just the finish line.
What happens after month six?
You have a 12-month calendar, a writing guide and a trained person on your team. Many clients continue in-house. Some come back for a second project a year later to cover a new department or branch. Either is fine with us.
Do you work outside Gorakhpur?
Yes. The research and writing are remote; we visit for the audit if you’re within eastern UP or Bihar, and work over video otherwise.
Start with a 30-minute fit call.
We’ll look at what your patients are searching for, who’s ranking today, and tell you plainly whether this project will move the needle for your practice. If it won’t, we’ll say so.